diff --git a/client/dashboard/app/loading-screen.scss b/client/dashboard/app/loading-screen.scss
index 253b29252289..b4fa80fa48bf 100644
--- a/client/dashboard/app/loading-screen.scss
+++ b/client/dashboard/app/loading-screen.scss
@@ -1,17 +1,4 @@
-@keyframes logo-pulse {
-	0% {
-		opacity: 0.65;
-		filter: brightness(0.85);
-	}
-	50% {
-		opacity: 1;
-		filter: brightness(1.15);
-	}
-	100% {
-		opacity: 0.65;
-		filter: brightness(0.85);
-	}
-}
+@import './pulse';
 
 .wpcom-site__logo {
 	position: absolute;
@@ -20,5 +7,5 @@
 	transform: translate(-50%, -50%);
 	margin: 0;
 	fill: $gray-900;
-	animation: logo-pulse 1.5s ease-in-out infinite;
+	animation: pulse 1.5s ease-in-out infinite;
 }
diff --git a/client/dashboard/app/pulse.scss b/client/dashboard/app/pulse.scss
new file mode 100644
index 000000000000..6b7637096b0b
--- /dev/null
+++ b/client/dashboard/app/pulse.scss
@@ -0,0 +1,14 @@
+@keyframes pulse {
+	0% {
+		opacity: 0.65;
+		filter: brightness(0.85);
+	}
+	50% {
+		opacity: 1;
+		filter: brightness(1.15);
+	}
+	100% {
+		opacity: 0.65;
+		filter: brightness(0.85);
+	}
+}
diff --git a/client/dashboard/app/router/plugins.tsx b/client/dashboard/app/router/plugins.tsx
index b3b2e2f64573..0b920e65e579 100644
--- a/client/dashboard/app/router/plugins.tsx
+++ b/client/dashboard/app/router/plugins.tsx
@@ -82,7 +82,7 @@ export const pluginRoute = createRoute( {
 	path: '$pluginId',
 	loader: async () => {
 		queryClient.ensureQueryData( marketplacePluginsQuery() );
-		await queryClient.ensureQueryData( pluginsQuery() );
+		queryClient.ensureQueryData( pluginsQuery() );
 	},
 } ).lazy( () =>
 	import( '../../plugins/plugin' ).then( ( d ) =>
diff --git a/client/dashboard/plugins/plugin/index.tsx b/client/dashboard/plugins/plugin/index.tsx
index afe80fd90aec..fb9af39c4ae7 100644
--- a/client/dashboard/plugins/plugin/index.tsx
+++ b/client/dashboard/plugins/plugin/index.tsx
@@ -12,6 +12,8 @@ import { SitesWithThisPlugin } from './sites-with-this-plugin';
 import { SitesWithoutThisPlugin } from './sites-without-this-plugin';
 import { usePlugin } from './use-plugin';
 
+import './style.scss';
+
 export default function Plugin() {
 	const { pluginId: pluginSlug } = pluginRoute.useParams();
 	const { icon, isLoading, sitesWithThisPlugin, plugin } = usePlugin( pluginSlug );
@@ -27,6 +29,14 @@ export default function Plugin() {
 		);
 	}
 
+	let decoration = null;
+
+	if ( icon ) {
+		decoration = <img src={ icon } alt={ plugin?.name } />;
+	} else if ( isLoading ) {
+		decoration = <div className="plugin-icon-placeholder" aria-hidden="true" />;
+	}
+
 	return (
 		<PageLayout
 			size="large"
@@ -34,7 +44,7 @@ export default function Plugin() {
 				<VStack spacing={ 2 }>
 					<PageHeader
 						prefix={ <Breadcrumbs length={ 2 } /> }
-						decoration={ icon && <img src={ icon } alt={ plugin?.name } /> }
+						decoration={ decoration }
 						title={
 							plugin ? (
 								// @ts-expect-error: Can only set one of `children` or `props.dangerouslySetInnerHTML`.
diff --git a/client/dashboard/plugins/plugin/style.scss b/client/dashboard/plugins/plugin/style.scss
new file mode 100644
index 000000000000..55b160adb792
--- /dev/null
+++ b/client/dashboard/plugins/plugin/style.scss
@@ -0,0 +1,10 @@
+@import '../../app/pulse';
+
+.plugin-icon-placeholder {
+	width: 40px;
+	height: 40px;
+	background-color: var(--color-neutral-10, #c3c4c7);
+	border-radius: 4px;
+	animation: pulse 1.4s ease-in-out infinite;
+	will-change: opacity, transform;
+}
diff --git a/client/dashboard/plugins/plugin/use-plugin.ts b/client/dashboard/plugins/plugin/use-plugin.ts
index 64c9c55f36f0..a6e4d5799618 100644
--- a/client/dashboard/plugins/plugin/use-plugin.ts
+++ b/client/dashboard/plugins/plugin/use-plugin.ts
@@ -1,4 +1,4 @@
-import { PluginItem, Site, SitePlugin } from '@automattic/api-core';
+import { MarketplaceSearch, PluginItem, Site, SitePlugin } from '@automattic/api-core';
 import {
 	pluginsQuery,
 	wpOrgPluginQuery,
@@ -15,8 +15,25 @@ export interface SiteWithPluginData extends Site {
 	isPluginActive: boolean;
 }
 
+/**
+ * Search for an icon on the cached marketplace search query results for a given plugin slug.
+ */
+const useMarketplaceSearchIcon = ( pluginSlug: string ) => {
+	const queryClient = useQueryClient();
+	const marketplaceSearchPluginData = queryClient
+		.getQueriesData< MarketplaceSearch >( {
+			queryKey: [ 'marketplace-search' ],
+			predicate: ( query ) => query.queryKey.includes( pluginSlug ),
+		} )
+		.flatMap( ( [ , data ] ) => data?.data.results || [] )
+		.find( ( result ) => result.fields.slug === pluginSlug );
+
+	return marketplaceSearchPluginData?.fields.plugin.icons;
+};
+
 export const usePlugin = ( pluginSlug: string ) => {
 	const queryClient = useQueryClient();
+	const availableIcon = useMarketplaceSearchIcon( pluginSlug );
 	const { queries } = useAppContext();
 	const locale = useLocale();
 	const {
@@ -29,9 +46,10 @@ export const usePlugin = ( pluginSlug: string ) => {
 		marketplacePluginsQuery()
 	);
 	const isMarketplacePlugin = !! marketplacePlugins?.results[ pluginSlug ];
-	const { data: wpOrgPlugin, isLoading: isLoadingWpOrgPlugin } = useQuery(
-		wpOrgPluginQuery( pluginSlug, locale )
-	);
+	const { data: wpOrgPlugin, isLoading: isLoadingWpOrgPlugin } = useQuery( {
+		...wpOrgPluginQuery( pluginSlug, locale ),
+		enabled: ! availableIcon,
+	} );
 	// Query needed to get the action_links
 	const sitePluginQueryResults = useQueries( {
 		queries: Object.keys( sitesPlugins?.sites || {} ).map( ( id ) =>
@@ -90,7 +108,9 @@ export const usePlugin = ( pluginSlug: string ) => {
 		: [ [], [] ];
 
 	let icon;
-	if ( isMarketplacePlugin ) {
+	if ( availableIcon ) {
+		icon = availableIcon;
+	} else if ( isMarketplacePlugin ) {
 		icon = marketplacePlugins?.results[ pluginSlug ]?.icons;
 	} else if ( wpOrgPlugin?.icons ) {
 		if ( '1x' in wpOrgPlugin.icons ) {
diff --git a/packages/api-queries/src/marketplace-search.ts b/packages/api-queries/src/marketplace-search.ts
index 27ad3536a58c..a35c7293f8de 100644
--- a/packages/api-queries/src/marketplace-search.ts
+++ b/packages/api-queries/src/marketplace-search.ts
@@ -9,7 +9,7 @@ export const marketplaceSearchQuery = ( {
 	slugs: string[];
 } ) =>
 	queryOptions( {
-		queryKey: [ 'marketplace-search', slugs, perPage ],
+		queryKey: [ 'marketplace-search', ...slugs, perPage ],
 		queryFn: () =>
 			fetchMarketplaceSearch( {
 				category: 'all',