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# MARKETING RESEARCH AUTHORIZATION
(Recommended Proposal Attached)
**Date:** 4/16/90 **No.:** 6
**Description:** Y-1 Ultra 100's vs. Winston Ultra 100's
**Requested By:** W. T. Carpenter **Research Request Attached:** Yes _x_ No ___
**Budgeted:** Yes _x_ No ___
**Original Budgeted Amount:** $3.3
**Competitive Proposals Obtained:**
| Supplier | Cost ($) | Est. Travel | Total Cost | Cost Per Interview |
|----------|----------|-------------|------------|-------------------|
| Kapuler | $33,675 +10%Est. | $2000 | $35,675 | $84.2 |
| Market Facts | $35,000 +10%Est. | $2000 | $37,000 | $87.5 |
**PROJECTED:**
**Internal Init. Date:** 4/10/90
**Est. Auth. Date:** 4/12/90
**Wave(s):** _______________
**Field Complete:** 6/10/90
**Wave(s):** _______________
**Final Report Due:** 7/9/90
**(Supplier Rpt.)**
**Wave(s):** _______________
**Summary of MRD Budget:**
**Total Area Budget:** 370,000.00
**Current Bal. Available:** 199,900.00
**This Change:** -35,675.00
**(From Current Budget)**
**This Amount:** -0-
**(From Next Year's Budget)**
**New Balance:** 164,225.00
**Committed to Date:** 205,775.00
**(Current Year)**
**Project Type:** Product Test
**(Product Test, A&U, etc.)**
**Sample Size:** 400
**Recommended Supplier:** Kapuler
**Reason(s) for Recommendation:** Lowest project costs
**Submitted By:** [Signature] P.W. Fgeney **Date:** 5/2/90
**Approved By:** [Signature] L.E. Gravely **Date:** 5/7/90
**Approved By:** ________________ **Date:** ________
**Approved By:** ________________ **Date:** ________
**Budget Check:** [Signature] S.A. Howard **Date:** 5/7/90
**Original - Project File**
**cc:** S. Millinger (3) **Project No.:** 1990-486
K. A. Hutchison/S. A. Howard **Account Name:** BARCLAY
MRD00006 (revised 3/90)
PPP:10425 670801704# Marketing Research Authorization (Recommended Proposal Attached)
**Date:** 4/16/90
**No.:** 6
**Description:** Y-1 Ultra 100's vs. Winston Ultra 100's
**Requested By:** W. T. Carpenter
**Research Request Attached:** Yes ☒ No ☐
**Budgeted:** Original Budgeted Amount: $23,300
## Competitive Proposals Obtained:
| Supplier | Cost ($) | Est. Travel | Total Cost | Cost Per Interview |
|------------------|---------------------------|-------------|------------|--------------------|
| Kapuler | $33,675 + 10% Est. $2,000 | | $35,675 | $84.2 |
| Market Facts | $35,000 + 10% Est. $2,000 | | $37,000 | $87.5 |
## PROJECTED:
**Internal Init. Date:** 4/10/90
**Total Area Budget:** $370,000.00
**Ext. Auth. Date:** 4/12/90
**Current Bal. Available:** $199,900.00
**This Change:** (From Current Budget) -$35,675.00
**Field Complete:**
**Wave(s):** 6/10/90
**This Amount:** (From Next Year’s Budget) -$0-
**New Balance:** $164,225.00
**Final Report Due:**
**Supplier Rpt. Wave(s):** 7/9/90
**Committed to Date:** (Current Year) $205,775.00
**Project Type:** Product Test (Product Test, A&B, etc.)
**Sample Size:** 400
**Recommended Supplier:** Kapuler
**Reason(s) for Recommendation:** Lowest project costs
## Signatures:
**Submitted By:**
P.W. Putney
**Date:** 5/2/90
**Approved By:**
L.E. Gravely
**Date:** 5/2/90
**Budget Check:**
S.A. Howard
**Date:** 5/15/90
**Original - Project File**
**cc:** S. Willinger (3), K. A. Hutchison/S. A. Howard
**Project No.:** 1990-48B
**Account Name:** BARCLAY
**MRD00006 (revised 3/90)**
**PPs10425**
**670801704**
# MARKETING RESEARCH AUTHORIZATION
*(Recommended Proposal Attached)*
**Date:** 4/16/90
**No.:** 6
**Description:** Y-1 Ultra 100's vs. Winston Ultra 100's
**Requested By:** W. T. Carpenter
**Research Request Attached:** Yes X No
**Budgeted:** Yes X No
**Original Budgeted Amount:** 23.3
---
### Competitive Proposals Obtained
| Supplier | Cost ($) | Est. Travel | Total Cost | Cost Per Interview |
|----------------|----------------------------|-------------|-----------|--------------------|
| **Kapuler** | \$33,675 +10% Est. \$2,000 | \$2,000 | \$35,675 | \$84.2 |
| **Market Facts** | \$35,000 +10% Est. \$2,000 | \$2,000 | \$37,000 | \$87.5 |
---
### PROJECTED
- **Internal Init. Date:** 4/10/90
- **Ext. Auth. Date:** 4/12/90
#### Summary of HRD Budget 1990
- **Total Area Budget:** \$370,000.00
- **Current Bal. Available:** \$199,900.00
- **This Change (From Current Budget):** -\$35,675.00
- **This Amount (From Next Year's Budget):** \$0
- **New Balance:** \$164,225.00
- **Field Complete:** 6/10/90
- **Final Report Due:** 7/9/90
**(Supplier Rpt. / Wave(s))**
- **Committed to Date (Current Year):** \$205,775.00
- **Project Type:** Product Test (Product Test, AAU, etc.)
- **Sample Size:** 400
---
**Recommended Supplier:** Kapuler
**Reason(s) for Recommendation:** Lowest project costs
---
**Submitted By:**
P. W. Putney (Date 5/2/90)
**Approved By:**
*(Signature – possibly “L. E. Gravely”)* (Date 5/2/90)
**Approved By:**
*(Additional signature lines, no date given)*
**Budget Check:**
S. A. Howard (Date 5/3/90)
---
**Original – Project File**
**cc:** S. Willfinger (3)
K. A. Hutchison / S. A. Howard
**Project No.:** 1990-486
**Account Name:** BARCLAY
*MRO0006 (revised 3/90)*
*PPs10425*
**670801704**
# MARKETING RESEARCH AUTHORIZATION
(Recommended Proposal Attached)
**Date:** 4/16/90
**No.:** 6
## Description:
**Y-1 Ultra 100’s vs. Winston Ultra 100’s**
**Requested By:** W.T. Carpenter
- **Research Request Attached:** Yes ☒ No ☐
- **Budgeted:** Yes ☒ No ☐
- **Original Budgeted Amount:** 23.3
## Competitive Proposals Obtained
| Supplier | Cost ($) | Est. Travel | Total Cost | Cost Per Interview |
|---------------|------------------|-------------|------------|---------------------|
| **Kapuler** | $33,675 + 10% Est.| $2000 | $35,675 | $84.2 |
| **Market Facts** | $35,000 + 10% Est.| $2000 | $37,000 | $87.5 |
## PROJECTED
### Summary of MRD Budget 1990
- **Internal Init. Date:** 4/10/90
- **Ext. Auth. Date:** 4/12/90
- **Field Complete:** 6/10/90
- **Final Report Due:** 7/9/90
**Total Area Budget:** $370,000.00
**Current Bal. Available:** $199,900.00
**This Change (From Current Budget):** -$35,675.00
**This Amount (From Next Year’s Budget):** $0
**New Balance:** $164,225.00
**Committed to Date (Current Year):** $205,775.00
### Project Type
**Product Test** (Product Test, AAU, etc.)
**Sample Size:** 400
## Recommended Supplier
**Kapuler**
## Reason(s) for Recommendation
**Lowest project costs**
## Approval
| Role | Name | Date |
|---------------------|----------------------|---------|
| **Submitted By** | P.W. Putney | 5/2/90 |
| **Approved By** | L.E. Gravely | 5/7/90 |
| **Approved By** | | |
| **Approved By** | | |
| **Budget Check** | S.A. Howard | 5/3/90 |
## Other Information
**Original - Project File**
**cc:** S. Willinger (3), K.A. Hutchison/S.A. Howard
**Project No.:** 1990-486
**Account Name:** BARCLAY
**Document Code:** MRD00006 (revised 3/90)
**PPS10425**
**Reference Number:** 670801704
# MARKETING RESEARCH AUTHORIZATION
*(Recommended Proposal Attached)*
**Date:** 4/6/90
**No.:** 6
---
## Description
**Study:** VI Ultra 100's vs Winston Ultra 100's
**Requested By:** L. Carpenter
**Research Request Attached:** Yes [x] / No
**Budget:**
**Budget Required?:** Yes / No
**Competitive Proposals Obtained:** Yes / No
---
## Competitive Proposals
| Supplier | Result | Cost | Interview |
|---------------|--------|----------|-----------|
| **Kaufer** | ??? | $2,737.63 | ??? |
| **Market Facts** | ??? | $3,580 | ??? |
> *There are references to an “Offset” ($2,200) and “Wave 5,” but the exact placement is unclear.*
---
## Projected
- **Est. Auth. Date:** 4/12/90
- **Summary of R&D Budget:**
- Budget Available: $199,000.00
- Expended to Date: ???
- Balance: ???
- *(This Request)*: ???
---
## Field & Report Timing
- **Field Complete:** 4/6/90 (date in document appears to be 4/6/90, but could be 6/6/90—unclear)
- **Final Report Due:** ???
- **Supplier Rpt:** ???
- **Wave(s):** ???
---
## Approvals
- **Mgr, Brand:** Kay ???
- **Dept. Head:** ???
- **Approved By:** ???
- **Date:** ???
**Send Final Report To:** K. Fligger, S. O’Neill
**cc:** B. Crisp, A. Howard, *(others unclear)*
---
## Additional Details
- **Recommended Per Recommendation:** Lowest research costs
- **Charge To:** 6211 ???
- **Project No.:** 1990-408
- **Ref. Code:** 670801704
---
**(Signature Lines / Additional Notes May Appear Here)**
Extra text: Notes:
- All question marks (
???) indicate places where the original text is partially illegible or not fully visible. - The table headers (Result, Cost, Interview) are taken from the form; specific values may be incomplete.
- This Markdown version is a best-effort transcription for reference or archival purposes.
# MARKETING RESEARCH AUTHORIZATION
*(Recommended Proposal Attached)*
**Date:** 4/6/90
**No.:** 6
---
## Description
**V/U Ultra 100's vs Winston Ultra 100's**
**Requested By:** L. T. Carpenter
**Research Request Attached?:** Yes
**Research Budget?:** [Not specified]
**Now:** 253
**Total Est.:** 253
---
## Competitive Proposals Obtained
| Supplier | Est. Cost | Interview? |
|----------------------|-----------:|-----------:|
| Kaul | $99,250 | (not shown)|
| Research & Forecast | $150,000 | (not shown)|
**Market Facts:** $50,000
**Sunset:** $20,000
---
## Projected
- **Field Start:** 4/9/90
- **Target:** 1 wave
- **Ext. Auth. Date:** 4/12/90
- **Company or RHB Budget:** $189,000
- **(Additional / Next Budget?):** ––
- **Total (from Next Year’s Budget?):** $199,000 (numbers partially unclear)
---
## Final Report
**Due:** 5/7 (Final Report)
**Supplier Rep (?):** [Not specified]
**Wave(s):** [Not specified]
---
## Comments
- Reason for Recommendation: **Lowest research costs**
- Possibly a 2-wave design (mentioned in text)
---
## Approvals & Signatures
**Approved By (Name/Title):** [Not fully legible]
**Responsibility:** Kaplow
**Date:** [Not shown]
**Signed For Recommendation:** [Signature not clearly shown]
**Project No.:** 1990-468
**Cost Center:** [Not shown]
**cc:**
- S. Fleming
- N. Singer
- A. Howard
**Document No.:** 670801704Extra message: > Note: Some fields are not fully legible in the scan or are missing details. Bracketed notes indicate uncertainty or omissions from the original document.