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Research By: Type: Personas

Aparna Gopal edited this page Jun 14, 2023 · 17 revisions

Personas

Definition: A persona is a fictional, yet realistic, description of a typical or target user of the product. It is used to promote empathy, increase awareness and memorability of target users, prioritize features, and inform design decisions. - Source: Personas: Study Guide

All personas research conducted

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